http://www.thecatalystcode.com/theconversation/blog/2007/05/04/why-the-news-corpdow-jones-deal-would-be-good-for-everyone/ The Catalyst Code Fri, 05 Dec 2008 08:25:46 +0000 http://wordpress.org/?v=2.0.11 http://www.thecatalystcode.com/theconversation/blog/2007/05/04/why-the-news-corpdow-jones-deal-would-be-good-for-everyone/#comment-6 Thu, 10 May 2007 12:48:38 +0000 http://www.thecatalystcode.com/theconversation/blog/2007/05/04/why-the-news-corpdow-jones-deal-would-be-good-for-everyone/#comment-6 Dow Jones has great content and has made some important digital commitments with wsj.com and Factiva. However, they are in a powerful position to do much more. Think of the transparency DJ could provide with an open forum where executives post their pictures and bios and comment on articles and issues - an executive MySpace. Will DJ pursue the opportunities of web 2.0 on their own? Do they need to be pushed by the threat or the reality of a takeover by News Corp? Sitting still on a bed of old newspapers is not the answer. Dow Jones has great content and has made some important digital commitments with wsj.com and Factiva. However, they are in a powerful position to do much more. Think of the transparency DJ could provide with an open forum where executives post their pictures and bios and comment on articles and issues - an executive MySpace. Will DJ pursue the opportunities of web 2.0 on their own? Do they need to be pushed by the threat or the reality of a takeover by News Corp? Sitting still on a bed of old newspapers is not the answer.

]]>