<?xml version="1.0" encoding="UTF-8"?><!-- generator="wordpress/2.0.11" -->
<rss version="2.0" 
	xmlns:content="http://purl.org/rss/1.0/modules/content/">
<channel>
	<title>Comments on: Developers Whining over Facebook</title>
	<link>http://www.thecatalystcode.com/theconversation/blog/2008/04/24/developers-whining-over-facebook/</link>
	<description>The Catalyst Code</description>
	<pubDate>Wed, 08 Feb 2012 08:16:14 +0000</pubDate>
	<generator>http://wordpress.org/?v=2.0.11</generator>

	<item>
		<title>by: Ben Heald</title>
		<link>http://www.thecatalystcode.com/theconversation/blog/2008/04/24/developers-whining-over-facebook/#comment-491</link>
		<pubDate>Mon, 28 Apr 2008 21:56:33 +0000</pubDate>
		<guid>http://www.thecatalystcode.com/theconversation/blog/2008/04/24/developers-whining-over-facebook/#comment-491</guid>
					<description>I just don't get it.

Yes, Facebook has been a key stepping stone; but in terms of whether it'll become a long term Internet node, forget it!  It's too messy, unstructured and it will never generate revenues to justify its valuation.  Those of us involved with community based sites know how hard it is to extract dollars from advertisers.  You need to be focussed and anal about giving advertisers ROI.  Quite simply there is less than a billion dollars of ROI from Facebook.

Ben</description>
		<content:encoded><![CDATA[<p>I just don&#8217;t get it.</p>
<p>Yes, Facebook has been a key stepping stone; but in terms of whether it&#8217;ll become a long term Internet node, forget it!  It&#8217;s too messy, unstructured and it will never generate revenues to justify its valuation.  Those of us involved with community based sites know how hard it is to extract dollars from advertisers.  You need to be focussed and anal about giving advertisers ROI.  Quite simply there is less than a billion dollars of ROI from Facebook.</p>
<p>Ben
</p>
]]></content:encoded>
				</item>
</channel>
</rss>

