Comments on: (A) Buzz About (A) Buy (on Twitter) http://www.thecatalystcode.com/theconversation/blog/2009/06/22/a-buzz-about-a-buy-on-twitter/ The Catalyst Code Thu, 09 Sep 2010 08:42:23 +0000 http://wordpress.org/?v=2.0.11 by: Derek Pilling http://www.thecatalystcode.com/theconversation/blog/2009/06/22/a-buzz-about-a-buy-on-twitter/#comment-13886 Mon, 22 Jun 2009 22:48:43 +0000 http://www.thecatalystcode.com/theconversation/blog/2009/06/22/a-buzz-about-a-buy-on-twitter/#comment-13886 Call me a skeptic on this one Karen. Asking for product advice from a bunch of people I don't know (my followers) doesn't make much sense to me. There are so many resources already on the web; from technology product reviews to consumer recommendations, etc; that I don't see how Twitter gets into the game. Even if they can play a role in the consumer's information gathering process, there doesn't seem to be a clear path to translate that into buying through a Twitter or a link from Twitter. Really hard to drive volume as you point out. I see similar challenges with the communities of interest idea; there are already communities of interest propping up spontaneously. Check out www.venturemaven.com as an example. One of the challenges of being an open platform is that anyone can build an application on top of you. Hard for them to pull this back and bring it in-house; once the genie is out of the bottle, you can't put it back in. Call me a skeptic on this one Karen. Asking for product advice from a bunch of people I don’t know (my followers) doesn’t make much sense to me. There are so many resources already on the web; from technology product reviews to consumer recommendations, etc; that I don’t see how Twitter gets into the game. Even if they can play a role in the consumer’s information gathering process, there doesn’t seem to be a clear path to translate that into buying through a Twitter or a link from Twitter. Really hard to drive volume as you point out.

I see similar challenges with the communities of interest idea; there are already communities of interest propping up spontaneously. Check out www.venturemaven.com as an example. One of the challenges of being an open platform is that anyone can build an application on top of you. Hard for them to pull this back and bring it in-house; once the genie is out of the bottle, you can’t put it back in.

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