Archive for December, 2009
Markets with Two-Sided Platforms
David Evans’ paper, Markets with Two-Sided Platforms, discusses how these two-sided platform businesses serve distinct groups of customers and need each other in some way. They provide these customers a real or virtual meeting place, and they facilitate the interactions between members of these customer groups. They essentially act as intermediaries between the two groups […]
Print This Post
Email This Post
The Economics of the Online Advertising Industry
The Review of Network Economics Journal features “The Economics of the Online Advertising Industry” by David S. Evans.
This article considers the Internet-based technologies that are revolutionizing the global advertising industry and the public policy issues they engender. Will a single ad platform emerge or will several remain viable? What are the consequences of alternative […]
Print This Post
Email This Post
Murdoch v. Huffington: Does Online News Content Have to be Free?
Earlier this week the Federal Trade Commission had an amazing two-day workshop on How Will Journalism Survive the Internet Age? Rupert Murdoch, Arianna Huffington and many others presented. I gave a talk on Advertising-Supported Media and the Future of Traditional Journalism how the role of advertising and two-sided markets would affect the evolution of the […]
Print This Post
Email This Post
How will Journalism Survive the Internet Age?
The Federal Trade Commission will hold two days of workshops today and tomorrow, December 1st and 2nd to explore how the Internet has affected journalism.
Watch David Evans present live at 4:30 PM EST Today, December 1st.
The workshop will assemble representatives from print, online, broadcast and cable news organizations, academics, consumer advocates, bloggers, and other […]
Print This Post
Email This Post

Recent Comments