You don’t have to go to market to be in the marketplace anymore – that’s what Facebook is for. Feel free to browse categories anywhere from collectibles to cars to clothing and accessories. Facebook just launched a revamped version of Marketplace powered by Oodle.
Not only can you sell it for profit but you can […]

Karen Webster’s earlier post, The Aging of Facebook, made the point that social networks aren’t just for kids anymore. In a recent article, it was reported that over the past six months, the largest growing demographic on Facebook was users between 35-54 years olds with a 276.4% growth rate and in a close second were […]

Tired of sifting through the same old presentations, articles and online demos for nuggets of information? We are too, that’s why we’re launching our own webinar series entitled, MPD LIVE!: A Reality Webinar that features high level executives throughout various industries discussing topics as broad reaching as mobile, payments, banking, social media and the convergence […]

A recent WSJ article, Google Gears Down for Tougher Times explains that their mantra has always been to put long term projects ahead of the short term interests of shareholders but not anymore.
Like many other companies, the focus needs to be on the here and now, (survival mode to be more dramatic) which has […]

Who says grass roots marketing is just for Democrats? Last week, the GOP launched a new web-based social media campaign to lots of fanfare (including an appearance on Wolf Blitzer’s Situation Room). Organized around an interactive toolbar downloaded onto a constitutent’s browser, campaign cash is raised via incentivized search (through a partnership with Yahoo) as […]

B2C social networking and social media have a ways to go in regards to successful targeted advertising. However, the market is making progress in determining what makes advertisements successful on these sites whether it be Facebook applications, MySpace and Facebook business pages or even internal social networking sites for businesses. However, what makes B2B social […]