There’s a lot of speculation about the recent move by

“Network effect” strategy – once you tip the scale, growth is (hopefully) soon to follow. At least that’s what long time platform master Microsoft has experienced and what

Let’s begin with a puzzle raised by the previous session on who should regulate consumer protection. We heard from a specialist in administrative law that the design of the current method of bank supervision is the worst regulatory system she has ever seen. The fact that the regulators are paid by the banks (that is […]

David Evans’ paper, Markets with Two-Sided Platforms, discusses how these two-sided platform businesses serve distinct groups of customers and need each other in some way. They provide these customers a real or virtual meeting place, and they facilitate the interactions between members of these customer groups. They essentially act as intermediaries between the two groups […]

The Review of Network Economics Journal features “The Economics of the Online Advertising Industry” by David S. Evans.
This article considers the Internet-based technologies that are revolutionizing the global advertising industry and the public policy issues they engender. Will a single ad platform emerge or will several remain viable? What are the consequences of alternative […]

Earlier this week the Federal Trade Commission had an amazing two-day workshop on How Will Journalism Survive the Internet Age? Rupert Murdoch, Arianna Huffington and many others presented. I gave a talk on Advertising-Supported Media and the Future of Traditional Journalism how the role of advertising and two-sided markets would affect the evolution of the […]

It costs a bloody fortune to produce a television series like Mad Men. All those cast members, the period costumes, the smart writers. Right now production companies make these efforts profitable by doing deals with networks like A&E that sell advertising spots. Many of us are recording our favorite shows and watching them later, […]

Does taking plastic get people to spend more money? The card networks certainly think so and have often touted increased sales as one of the reasons why merchants should accept plastic and be happy to pay for it. My skeptical economist colleagues question this. They argue that the main effect of accepting cards is to […]

Amazon and PayPal have both announced aggressive efforts to persuade developers to use their payment technologies. Each has opened up a gateway into their payment platforms. They are providing developers with tools for writing applications that use their payment technologies. And they are “evangelizing” their payment platforms to encourage lots of developers […]

The application wars in the mobile phone business are heating up. They will result in significant threats and opportunities for the payments biz.
Just recently the Apple iPhone topped more than 100,000 apps. It was just two years ago, on October 17th, that Steve Jobs announced that Apple was going to allow third-party developers to build […]